Moments in Time: Jönköping, Sweden, 3.5mm LED media wall 13x9m

‘Moments in Time,’ a conceptual interactive art that took root in 2020 together with the construction of the Science Park Towers in Jönköping, Sweden. As the creator, I envisioned and initiated this real-time visual and interactive art, unfolding in five chapters that reveal the ever-evolving elements of nature, data, seasons, technology, time, and people.

Collaborating with AndMurals AB and the towers’ architects, the concept aimed to seamlessly integrate a 45-square-meter LED screen into the architectural fabric. This singular canvas, boasting 65 million pixels and a cutting-edge computer system, serves as the foundation for a unique and captivating artistic experience.

Comprising five dynamically evolving chapters, ‘Moments in Time’ is designed to harmoniously coexist with the daily lives of Science Park Towers’ occupants, transforming the space into an innovative hub and a distinctive meeting place. Drawing inspiration from the rich tapestry of Swedish nature, each chapter unfolds as a unique expression of art, challenging perceptions and providing a momentous experience.

Explore the intricacies of each chapter with a user-friendly interface, unveiling the technology’s name, the data API shaping the visual, and dynamic variables like wind speed and direction. Navigate through transitions with smooth breathing animations, offering a unique perspective on the essence of each chapter.

At the heart of the ‘Moments In Time’ concept is the creation of a living organism that transforms with the rhythm of day and night, people and seasons responding to the occupants’ interactions within the building. Beyond capturing fleeting moments in nature, ‘Moments in Time’ acts as a temporal canvas, fostering awareness of climate changes. Rooted in Swedish culture, the installation reflects the nation’s deep respect and integration with nature, encapsulating its vast landscapes, sparse population, lush greenery, and the extreme weather characteristic of climate change.

Experience the continuous impact of weather on people, from weeks of sun setting at noon to midnight, disrupting the delicate balance of daily life. ‘Moments In Time’ aims to unify the community, offering a blend of shared experiences, comfort, relaxation, and beauty within its artistic narrative.

MedIum:  3.5mm LED media wall
Dimensions: 13M x 9M 

Credits:
Moments In Time: Immersive Experience By Shahaf Mor 

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Credits
&Murals AB, Created by Shahaf Mor DNT Studio
Project management by Anne-lie Almqvist

Commissioned by JKPG FAST
Public art at Science Park Towers Jönköping, Sweden

Developed by Phenomena Labs / Director: Ronen Tanchum
Creative Developer: Ori Ben Shabat 

Partners
NCC – General Contractor
Yellon AB – Architects
FC Production – Installation Hardware

Special Thanks
Magnus Olsson
Malin Rosenberg
Tina Myrén
Simon Barazin
Elburz
Eugene Afonin
Kim Niemelä
Johan Röklander

Images credit: Ny Studio